Gemma Menear, marketing manager for Yuup in Bristol

Meet the team: Gemma Menear, Marketing Manager


Tuesday 25 January 2022


Gemma is the marketing mastermind behind Yuup. She’s Bristol born and bred, so she knows the city like the back of her hand.

Gemma’s absolutely obsessed with her stunning chocolate lab Ruby (one look at Rubes and you would be too) and she’s partial to the odd slice of chocolate cake, musicals, and a cheeky bit of animal print.

As Yuup’s marketing manager, she’s super detail-orientated, a bit of a perfectionist, and has a natural flair for getting our brand perfectly on point. She’s our go-to if we want some content to pop and if we are running an ambitious campaign!

Here's the lady herself:

Hey Gemma! Can you tell us a bit about yourself?

Hello! I’m Gemma, 32, and a Capricorn! I’m Bristol born and bred, and I’ve lived here all my life except for a short stint in London – it made a nice change of scenery but Bristol is home!

I’m currently living in Downend so I’m a short drive from the city and a stone’s throw from the countryside where I usually (when I’m not 7 months pregnant) enjoy lots of long walks with my loopy, loveable chocolate lab, Ruby. I’m expecting my first child in March- yay!!

Likes: I'm obsessed with my dog Ruby (yes I’m one of those people), long walks with Rubes and my husband Ben, and I'm always listening to music! I love going to the theatre, I'm a bit of a chocolate addict, and I really enjoy trying my hand at décor and interiors.

Dislikes: I hate coriander, fruit on pizza (just why??), and early mornings!! 

 

Fruit on pizza is one of those divisive ones for sure! Can you tell us a bit about your role at Yuup?

I'm the Marketing Manager here at Yuup and I've been here since we started! I've loved every moment and being part of this exciting stage of growing the business. There's something amazing about seeing more and more Bristol locals getting involved with our lovely little brand! 

I’ve worked in marketing for over 10 years, and in that time I’ve worked in the events industry, hospitality, and now leisure!

My role is really varied and no two days are the same. I manage the marketing team (Paul and Nat) whilst working on our wider marketing campaigns. My favourite part of this role is our big campaigns like summer and Christmas. I like to get properly involved in the process and go along to the filming and photoshoots to watch my vision come to life. The creative branding side is where I really shine and there’s nothing like the feeling when you pull off a big campaign.

Chocolate making workshop in Clevedon
You might have answered our question, but we thought we'd ask- what's your favourite thing about working for Yuup?

The variety! And the limitless creativity that comes with it. Honestly it never gets boring in this job; one minute we’re promoting sheep herding, the next ice baths, and the next belly dancing!

 

That really is an eclectic mix! Is there anything on Yuup that you can't wait to try?

I’m an avid ‘self improver’ and I’m always wanting the best from life, so I quite fancy creating myself a vision board with Slay Your Dragons to help me get there. On the flip side, after my baby is born I’m definitely getting myself to Nadu for some rum tasting (and their amazing small plate menu, have you tried it?? 🤤)

Considering the number of experiences we have on the platform now, I have only really scratched the surface. I have tried my hand at interior design with the incredibly lovely and talented Rebecca (Rebecca Claire Designs), paddle boarded in the harbour with SUP Bristol, and had a few unusual movie nights courtesy of Bristol Film Festival.

 

You've got a great mix there! What would you say is the best thing about living in Bristol?

I never truly appreciated Bristol until I moved away from it to London for a bit.

I realised Bristol is the absolute best of both worlds – if you love city life it’s full of culture, great food, amazing indie brands, quirky corners, and loads of things to do. On the other hand, if you have that side of you who loves to escape to the country and have a slower pace of life, the stunning Gloucestershire or Somerset countryside is right on your doorstep. 

Paddleboarding in Bristol harbour
Paddleboarding does look dreamy! So do you have any favourite haunts or hidden gems in Bristol?

I love the harbourside. In the summer, I love sitting outside The Cottage Inn watching rowers and paddleboarders on the water. My favourite place to get coffee and a pastry is Mokoko in Wapping Wharf- it’s always a lovely treat. When date night calls I like to get me some tacos from Cargo Cantina – YUM!

 

Some excellent choices there! Can you tell us about your perfect weekend in Bristol?

Ooo that’s tough. I would say, Saturday brunch at the harbourside (Riverstation is a current fave) followed by a walk around the harbour and coffee (at Mokoko, of course), and Sunday would have to be a long dog walk at Overscourt Woods, followed by roast dinner in a cosy pub.

 

Pretty chillaxed then? Nice! Is there anything else we should know about you?


I love dancing. Until pre-pandemic I was tap dancing with AE Dance Fitness and having a ball learning musical theatre choreography (The Greatest Showman is my ultimate inspiration).

Interested in hearing more about us? Meet more of the team here, read our story here, or see how you can become a host.


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